Category Archives: How To

When It Comes to Shortcodes: Keep It Simple

Posted on February 18, 2013 by rachel

If you are running a large SMS campaign, you may be considering leasing your own shortcode.  If you are running a small SMS campaign, you are likely looking to work with a provider to send messages out on their shortcode. … Continue reading →

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The 4 Paths of Text Message Marketing

Posted on November 17, 2011 by rachel

In the B2C realm, there are four main ways to use text message marketing to build a database and send messages. While the applications of text messaging for commerce are virtually unlimited, these are the basic ways it can be … Continue reading →

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